Changing Diabetes bus helps drive ‘Unite for Diabetes’ campaign

22 Sep 2006 11:39

Professor Martin Silink, President-Elect of the International Diabetes Federation

Prior to the launch of their ‘Changing Diabetes Bus’ on 13 September in Copenhagen, Denmark Novo Nordisk held a joint media roundtable with the International Diabetes Federation (IDF) to explain the aims of the UN Resolution on diabetes.

Martin Silink, President-elect of IDF told journalists that the campaign aims to increase diabetes awareness worldwide and to get Member States of the United Nations to improve diabetes prevention, care and treatment globally.  A UN Resolution on diabetes would seek recognition of World Diabetes Day, 14 November as an officially observed day at the United Nations from 2007.

Following the event, Novo Nordisk unveiled the ‘Changing Diabetes Bus’. The company said its goal is to raise awareness of diabetes and its social, humanitarian and economic consequences during its one-and-a-half-year-long journey around five continents.  The bus is part of Novo Nordisk’s strategy to help reverse the global epidemic of diabetes.

“The bus also supports the goal of calling for a global change. We are therefore proud to be supporting the ‘Unite for Diabetes’ campaign,” said a company spokesperson.

See the bus and help to spread diabetes awareness.

More recent news:

• World Diabetes Day proclaimed in Chicago (08/08/2007)
• Diabetes Lights up Empire State Building (17/07/2007)
• Unite for Diabetes, Inspired by Diabetes (17/07/2007)
• Gulf States pledge to make diabetes a priority (17/07/2007)
• Meeting the Geocaching Challenge! (08/06/2007)
• Unite for Diabetes bugs take the world by storm! (01/03/2007)
• Resolution is turning point in fight against diabetes (21/12/2006)
• UN Resolution Caps Momentous Year for Diabetes World (21/12/2006)
• G77 support a UN Resolution on diabetes (06/12/2006)
• Diabetes circles take over Cape Town (06/12/2006)

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